The New Reality Facing the Advertising and Marketing Industry | Facebook Keynote By Gary Vaynerchuk

So many big companies out there are spending billions of dollars on TV commercials… even though nobody’s watching them. But here’s the punchline for you: Over the next few years, the biggest companies in the world will finally understand that. And then, they’ll pour their money into Facebook and Instagram

Read More

The Psychology Of Digital Marketing | Keynote By Rory Sutherland

The average consumer is bombarded by as many as 10,000 marketing messages a day. From print and TV commercials to billboards, brand labels, Facebook and Google ads, signage, emails, mobile ads, and product placement – the volume of messages, touchpoints, and channels fighting for attention has never been greater. Network

Read More