A brand is just an identity. It’s how you define yourself to your target audience and begin building the affinity that turns people into dedicated advocates and donators. A brand is something that all groups have, regardless of whether you actively invest in it or not. The act of charity branding merely allows you to have some control over how people see your organisation.
Category: On That Note
Artificial Intelligence And Its Ethics | Documentary
Mankind is still decades away from self-learning machines that are as intelligent as humans. But already today, chatbots, robots, digital assistants and other artificially intelligent entities exist that can emulate certain human abilities. Scientists and AI experts agree that we are in a race against time: we need to establish ethical guidelines before technology catches up with us. While AI Professor Jürgen Schmidhuber predicts artificial intelligence will be able to control robotic factories in space, the Swedish-American physicist Max Tegmark warns against a totalitarian AI surveillance state, and the philosopher Thomas Metzinger predicts a deadly AI arms race. But Metzinger also believes that Europe in particular can play a pioneering role on the threshold of this new era: creating a binding international code of ethics.
The 4th Industrial Revolution: We Need STEAM, Not STEM Education To Prepare Our Kids
We are at the beginning of a 4th industrial revolution and educators are faced with preparing a generation of students for many jobs that don’t even exist yet. Since the term STEM (science, technology, engineering, and math) was coined back in 2001, there has been growing interest in this learning philosophy to better prepare today’s students for tomorrow’s jobs. However, to adequately prepare the future workforce, another acronym is gaining popularity: STEAM, which adds arts to the mix.
Artificial Intelligence & Algorithms: Pros & Cons | DW Documentary
This documentary journeys to the hot spots of AI research in Europe, the USA and China, and looks at the revolutionary developments which are currently taking place. The rapid growth of AI offers many opportunities, but also many dangers. AI can be used to create sound and video recordings which will make it more and more difficult to distinguish between fact and fiction.
Towards A General Theory Of Intelligence | Rise Of Ai Conference 2019
The development of Artificial General Intelligence (AGI) is going to require algorithms that can do things like inductive reasoning, planning and optimal learning from limited amounts of data. Several efforts are underway to develop these technologies for deployment in future systems. We may well see these new approaches being given a lot more attention in the coming months and years ahead as we enter the new age of AGI.
Is It Possible To Create Strong AI | Rise Of AI Conference 2019
Comparing today’s AI with biological intelligence, one of the most remarkable differences is the ability of animal brains to somehow understand the ‘essence’ of things: Even a small child can easily recognize a cat after having seen only a few examples.
Deep Learning: Future of AI
We live in a world that is increasingly complex and augmented by more and more data. Data is becoming the fabric of modern life and AI will be its engine. It is a turning point for our society and every single industry.
Myths and Realities of Data Science and Machine Learning in Marketing
Data science and machine learning can help move the needle for brands, but it’s often challenging for marketers to know where to start – and what fact vs. fiction is.
The Role of Digital Technology in Marketing and Branding
In this interview, Ricardo Arias-Nath discusses the changing roles of CMOs; the influence of digital and social on branding; how marketing is used in B2B distribution channels; marketing analytics; career transitioning from sales to marketing; developing brands with a defined purpose; the future of marketing with respect to predictive artificial intelligence and share of algorithm; and the potential for CMOs to transition to CEO / CDO.
Deep Learning: Intelligence from Big Data
A machine learning approach inspired by the human brain, Deep Learning is taking many industries by storm. Empowered by the latest generation of commodity computing, Deep Learning begins to derive significant value from Big Data.
The Origin of Consciousness – How Unaware Things Became Aware
In Minimal Selfhood and the Origins of Consciousness, R.D.V. Glasgow seeks to ground the logical roots of consciousness in what he has previously called the ‘minimal self’.
The Power And Limits Of Deep Learning
Deep Learning (DL) has enabled significant progress in computer perception, natural language understanding, and control. Almost all these successes rely on supervised learning, where the machine is required to predict human-provided annotations, or model-free reinforcement learning, where the machine learns policies that maximize rewards. Supervised learning paradigms have been extremely successful for an increasingly large number of practical applications such as medical image analysis, autonomous driving, virtual assistants, information filtering, ranking, search and retrieval, language translation, and many more.