Superstar athlete Serena Williams is building her own fashion label. In conversation with Imran Amed, our Founder & CEO, Serena explores the key lessons she has learned along the way.
S By Serena is a dynamic designs and wearability empower customers to feel their most confident and reflect their authentic selves. So they’re always ready to #BeSeenBeHeard.
About: The Business of Fashion is recognised around the world for its authoritative, analytical point of view on the $2.5 trillion global fashion industry. Our mission is simple: build fashion’s global membership community to open, inform and connect the industry.
The Business of Fashion has built a global following as an essential daily resource for fashion creatives, business professionals and entrepreneurs all over the world. It is frequently described as “indispensable,” “required reading” and “an addiction.”
