David Madden is the founder of Phyandeeyar, an innovation lab that invests in local technology startups and trains entrepreneurs in Myanmar. He is also an entrepreneur-in-residence at Omidyar Network, an impact investment firm. This is the transcript of an interview with Frontline’s James Jacoby conducted on June 19, 2018. It
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Six Big Ideas From The Branding Era | Talk At Berkeley-Haas By David Aaker
David Aaker, renowned marketing guru, Vice Chairman of Prophet, and Haas Marketing Professor Emeritus speaks about his decades of pioneering work on branding at his annual talk at Berkeley-Haas. Aaker comments on both the history and the future of branding, touching on the power of “brand as an asset,” the