Bloomberg estimates that the metaverse market may grow to $800 billion by 2024, and Facebook has changed its name to Meta to capitalize on this looming technology. The metaverse is a collection of immersive online technologies that include virtual reality, augmented reality and interactive video. At the corporate level, CIOs
Category: Big Data
Big data is a field that treats ways to analyze, systematically extract information from, or otherwise, deal with data sets that are too large or complex to be dealt with by traditional data-processing application software.
Study: Data Privacy And Security Are The Top Challenges For Cloud Adoption
Technology media company Foundry (formerly IDG) released the findings of its ninth Cloud Computing Survey and found that IT decision-makers (ITDMs) are running up against several challenges when implementing a cloud strategy. These include controlling costs, data privacy and the cost of security. According to the survey, budgets for cloud
Multicloud: What Is Multicloud, Advantages Of Multicloud And Do Your Business Really Need Multicloud Approach?
Over a decade after the launch of Amazon Web Services, Amazon continues to benefit from the “first mover” position. While AWS is still the market leader, cloud services from other industry titans such as Google or Microsoft have increased in popularity (as have specialized services from other vendors), preventing Amazon
What Is Zero Trust Security And Five important Steps To Build Zero Trust Environment
There are times when paranoia is justified, and nowhere is that more the case than with cybersecurity. Devices are compromised, laptops are infected, and smartphones are hacked all the time–a trusted laptop could leave a business network and return compromised, with the user none the wiser that they were the
Consumer Data: There’s A Delicate Balance Between Helpfulness And Overuse In Expectation Of Creating Better Customer Experiences
Marketing has traditionally used detailed customer data to improve the customer experience. But with pushback on data tracking, can the security function work with marketing to deepen customer trust? When you download a shopping app and consent to the privacy policy, the company behind the icon on your screen can
You Are Under Surveillance Right Now | A Talk By Bruce Schneier – American Cryptographer, Computer Security And Privacy Specialist
Bruce Schneier, American cryptographer, computer security and privacy specialist, will be coming to Google to talk about his new book: “Data and Goliath: The Hidden Battles to Collect Your Data and Control Your World” Your cell phone provider tracks your location and knows who’s with you. Your online and in-store
The Cookieless World: As Web Browsers And Tech Companies Are Disabling Third-Party Cookies, How Organizations Can Continuing To Deliver Relevant Campaigns To Consumers
With third-party cookies systematically disappearing, how can marketing organizations use other data strategies to effectively target and engage with their customers? Over the past decade, marketers have been experimenting in the digital world to strengthen brand-customer relationships. For example, a proliferation of social channels has altered how marketers interact with
Use Of Data Science In Marketing And Ethical, Privacy And Targeting Issues Involved In Data Mining | A Dissection With Shawndra Hill – Facebook Principal Scientist
Facebook principal scientist Shawndra Hill and Professor Olivier Toubia examine the past, present, and future of the role of data science in marketing. Shawndra Hill, a principal scientist at Facebook and a senior lecturer in the Marketing Division, joined Olivier Toubia, Glaubinger Professor of Business and Chair of the Marketing
How To Connect Brand Messages With Every Small Moments In Customer’s Everyday Life
As data becomes more important to customer strategies, marketers are gravitating toward hiring people with more analytical skills. How do new marketing talent strategies enable this shift – while retaining the creative part? Marketing was once pegged as a field for creatives, but the rise in big data and artificial
Computational Leadership Science (CLS): The Role Of CLS In Your Organization And How It Creates Business Value For You Organization
Courageous leaders move past their insecurities regarding emerging technologies, unfamiliar jargon in the boardroom, or modifications to their leadership style. They adopt an opportunity-oriented mindset by understanding how CLS boosts their performance. This does not mean you have to code in Python, but you must at least dip your toe
AI Based Data Monitoring, Cloud-Enabled Data Trusts, Blockchain, And Quantum Technologies Are Four Emerging Solutions For Digital Trust
In an era of ever-present digital threats that can undermine and erode stakeholder trust, organizations should invest to earn “digital trust,” that is, protect their data and information from fraud and bad actors to safeguard their relationships, reputation, and revenue. This task could be more difficult than ever before as
Next In Data Science: Innovative Applications Of Data Science To A Wide Range Of Disciplines | Part: 2
The Next in Science Series provides an opportunity for early-career scientists whose innovative, cross-disciplinary research is thematically linked to introduce their work to one another, to fellow scientists, and to nonspecialists from Harvard and the greater Boston area. This year’s program focuses on innovative applications of data science to a
