Is Your Marketing AI Failing You? May Be You Are Not Asking The Right Questions

Fewer than 40% of companies that invest in AI see gains from it, usually because of one or more of these errors: (1) They don’t ask the right question, and end up directing AI to solve the wrong problem. (2) They don’t recognize the differences between the value of being

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Trillions Of Questions, No Easy Answers: A Movie About How Google Search Works

Like any typical home movie, this one started in a dusty basement with boxes of old footage. Some conversations in 2019, a field trip to a data center, and an unexpected stop at a hardware store later, came together into a story-our story. Like all home movies, there’s a good

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10 Questions With Chase Cunningham On Cybersecurity

As Principal Analyst at Forrester, Chase contributes to the research and advisory firm’s offerings for Security & Risk Professionals. His research guides client initiatives related to security operations center (SOC) planning and optimization, counter-threat operations, encryption, network security, and Zero Trust concepts and implementation.

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