Cloud innovation programs have competing priorities across the c-suite. Organizations can better align business outcomes with technical requirements and gain economies of scale across these programs with scenario thinking. Introduction What if a large hospital system could aggregate all of its data for opioid prescriptions – how many milligrams were
Author: Snowdrop Solution
The Boundaries Of AI: What Artificial Intelligence Can And Cannot Do – Followed By Q&A Session
The last decade has seen exciting developments in AI – and AI researchers are tackling some fundamental challenges to develop it further AI research seeks to understand what intelligence is, and then recreate this through computer systems that can automatically perform tasks that require some level of reasoning or intelligence
8 Steps To Improve Your E-commerce Search Engine Rankings And Increase Your Customer Base
One of the best ways to get traffic to your online store is by appearing in search engine rankings. This isn’t always an easy task, since eCommerce sites are focused on products rather than content. While eCommerce SEO might be challenging, the results can pay dividends for your eCommerce business
How Can CMOs Build The Business Case With Their CFO To Create The Patience, Trust, And Confidence For Longer-Term Growth And Value
Chief marketing officers are reporting increased pressure to prove the impact of marketing spending. But too often this means a focus on short-term metrics, like sales revenue, instead of longer-term efforts like brand building. To achieve their long-term strategic objectives, CMOs must work on building the business case with their
Should Companies Centralize Their Digital Activities? As A General Rule Yes, But With Some Significant Exceptions
Should all of your digital operations be located in one central location or do you need a local digital operations outpost in every country your company works in? For international firms, this is a critical decision, and each company has their own set of caveats: ownership structure, customer base, and
How A Quick Win Can Be An Integral Part Of The Roll-Out Strategies For Larger Data Initiatives?
When most sprint events are decided by milliseconds, it’s essential that a sprinter hones his or her reaction time and start technique. A fast start enables an athlete to reach her top speed before her competitors, putting her in a better position to win the race. In various sports such
Big Data Visualization: Photography As A Creative Research Tool
What can we learn about the societies from analyzing and visualizing billions of photographs and video shared on social networks? Can we use visualization to explore massive visual data sets without using predefined research questions? Can we analyze big data without using numbers? In this presentation, Dr. Manovich will discuss
Conversational Marketing: The Idea Is To Meet Customers Where They Want, When They Want, And How They Want To Address Their Unique Needs
Technology continues to move forward, and new approaches to digital marketing evolve in parallel. While direct mail, billboards, television and radio ads still have their place, the changing digital landscape means small businesses need to keep up or lose potential customers to the competition. Conversational marketing has emerged as new
Medical Malls: Why A Mix Of Health Care Services On Leased Retail Space Have The Potential To Deliver Care More Effectively, Efficiently, And Flexibly
Medical malls, a new type of care delivery location is gaining traction. They can be a pure medical center or a mix of health care services and leased retail space. There are about 30 in the United States. They have the potential to enable hospital-based systems to deliver care more
New Proposed Rules Of European Commission About Targeted Political Advertising
The European Commission has today released new rules on targeted political advertising, restricting how internet users’ personal information can be used. Organisations using targeting and amplification techniques would need to explain them clearly and in detail, and would be banned from using sensitive personal data without the explicit consent of
Government’s Role In Preventing Cyber-Attacks: A Effective Approach To Cyber Threats Is To Be More Focused On The Real Enemy
In the face of ever-more complex cyber threats, governments need to employ the full range of tools to deter adversaries. Responding To Exponentially Growing Cyber Threats In April 2021, based on a tip from the Federal Bureau of Investigation (FBI) and aided by public sanction data from US Department of
Connect 2021: Our Vision For The Metaverse By Mark Zuckerberg
At Connect 2021, Mark Zuckerberg laid out our vision of the metaverse as the successor to the mobile internet – a set of interconnected digital spaces that lets you do things you can’t do in the physical world. Importantly, it’ll be characterized by social presence, the feeling that you’re right
