The trusty old mainframe may seem synonymous with a bygone era of computing. Left behind by cloud computing and walled off from next-gen functionalities such as artificial intelligence and business process as a service, it once seemed destined for the dustbin of IT history. But a funny thing happened on
Tag: businesses
Big Company’s Branding Methods For Small Businesses: Four Stages To Enhance Business Branding
Many small company entrepreneurs make a critical error before they even make their first sale: they overlook the importance of business branding. It’s possible that we’ve been conditioned to believe that “brand” refers only to large corporations like McDonald’s, Apple, and Toyota. Thanks to the progress of the digital age,
As More Businesses Adopt CSR Policies, They Must Be Goal-Oriented, Aspirational Yet Realistic, And Truthful
As more companies commit to adopting CSR strategies that address environmental and social issues, it’s becoming more important than ever for these strategies to be goal-driven, ambitious yet achievable, and authentic. The author outlines six tips for companies to develop this kind of CSR strategy: Get buy-in from executives, determine
Businesses Are Creating Data But They Must Craft Better Systems And Approaches To Work With It
If you look under the hood of most company’s data strategy – if they have one, that is – you’ll find that most data is woefully unmanaged. It’s unclear how data is meant to be used and who is responsible for it. Businesses must craft better systems and approaches to
Metaverse And Web3.0 Initiatives: Businesses Should Build Its Foundation Through This New Internet Platform
By removing distance, connecting everyone and everything, and unleashing massive flows of information, the internet has been the greatest disruption since the printing press. In a few decades, it has reshaped much of the human world, enabling great progress and historic change, and revealing the many challenges that come with
How Can Businesses Respond To The Potential Disruptions Of Quantum Computing Before It Has Actually Emerged Into The Mainstream Market?
While quantum computers exist in the lab, general-purpose quantum computers aren’t yet available for commercial use. How can businesses respond to potential disruptions from this technology before it has actually emerged into the mainstream market? One company that has been investing substantially into quantum computing is Infosys, and so the
Digital Currencies: Small Businesses Could Benefit From Better And More Competitive Payments Infrastructure
Small businesses have largely been ignored during the debate over digital currencies, even though they’re a hugely significant part of the U.S. economy and have much to gain from cheaper, more efficient payment systems. These businesses work with small margins, have less bargaining power than large companies, and suffer from
The Art Of Building Second Cores: Creating Businesses With Much Greater Potential Than Original Cores
Traditionally, the most reliable way for a firm to find its next wave of growth was to apply the capabilities of its core business in an adjacent market. But recently a new pattern has begun to emerge. More firms are learning the art of building large second cores – what
Why Small And Medium-Sized Businesses Should Be Aware Of Advertising Platforms That Offers Personalized Advertising?
Many Big Tech companies have created platforms that offer businesses tips and tools and services to better target their customers online. These can be helpful – but anybody relying on them needs to be very careful. That’s because many of these companies’ claims about how to measure advertising effectiveness are
What Digital Strategies Are Most Small And Midsize Businesses Missing? 1) Understanding The Need Of Specialized Business Analytics Expertise And 2) Data Driven Decisions
The current economic environment threatens the success – and perhaps even the survival – of many small and midsize companies, because larger organizations are increasingly able to provide personalized experiences to their customers, in literally any way their customers choose. Most leaders of these smaller companies have already made significant
4 Types Of Approaches For Cybersecurity In Small And Midsize Businesses: Monitor And Target, Always Expect A Breach, Create A Culture Of Security & Scrutinize Your Supply Chain
Small and midsize businesses aren’t immune to cyber threats. They must research and prepare for attacks just as large enterprises would. Unfortunately, smaller companies typically have fewer resources and less talent available to help fortify against attacks. In March of last year, AI caught a sophisticated, highly targeted cyber-attack exploiting
4 Simple Use Of Natural Language Processing In Businesses
Natural language processing (or NLP for short) refers to technology that allows computers to understand human language. NLP is what helps computers read, edit and summarize text – as well as enabling natural language generation (NLG), whereby computers generate their own “speech.” In other words, NLP is the technology that