While conversions and sales are important, branding your business is just as vital. A bad first impression is no impression at all, and poor branding is the equivalent of showing up for an important meeting in a T-shirt and cargo pants. There should be no excuse for poorly implemented branding.
“Building a data science product is quite like constructing your home. Using this analogy let’s look at the five roles and skills that the best data science teams hire for.” The CEO of a large financial services firm was a big supporter of advanced analytics. He decided to get his
Most businesses around the world are being forced to take a hard look at their budgets, thanks to the coronavirus pandemic. The smart ones, however, have realized that increasing spend on things like customer experience could be highly valuable in keeping their businesses afloat during this tenuous business climate. Even
Algorithms are increasingly used to make decisions in healthcare, transport, finance, and security. How can they best be used and what happens when things go wrong? Hannah Fry takes us on a tour of the good, the bad and the downright ugly of the algorithms that surround us. She lifts
In 2019, Google announced with much fanfare that it had achieved “quantum supremacy” – the point at which a quantum computer can perform a task that would be impossible for a conventional computer (or would take so long it would be entirely impractical for a conventional computer). To achieve quantum
Thanks to the Internet of Things (IoT), artificial intelligence (AI), and advances in sensor technology, a whole host of everyday products are getting smarter. We have smart TVs and smartwatches. We have smart running shoes – or rather, smart insoles – that gather data on your running performance. You can
You cannot escape the everyday realities of Artificial Intelligence (AI). All Fortune 1000 business leaders in diverse industries have AI focused initiatives well underway. Global companies in both enterprise and mid-markets are rapidly innovating to grow new revenues, increase profits, and discover new value in product and service offerings via
Six months ago, on-demand home delivery was far from mainstream – a luxury for those willing to pay for convenience, skewing towards young professionals in major cities. The Covid-19 crisis changed that, almost overnight. Now everyone is ordering everything from household staples to ice cream on-demand. Existing delivery services like
“Digital transformation” has become a mantra for many businesses. Many success stories underline how impactful digital transformation can be. However, the reports may leave out critical details regarding the preliminary steps a company needs to take and the internal issues that need to be resolved first.
As we enter new frontiers with the latest technology trends and enjoy the many positive impacts and benefits it can have on the way we work, play and live, we must always be mindful and prepare for possible negative impacts and potential misuse of the technology. Here are seven of the most dangerous technology trends:
When it comes to social media, the suite of options and risk of blunders can be daunting for anyone, especially top-tier executives where recent history (a la Elon Musk) shows the stakes are high. So, in the age of profiles, posts, DMs, and stories, here are the top ten things