Leveraging Storytelling, Data, and Technology to Collect Consumer Relationships, presented by Ken Krasnow, Vice President Omnichannel Marketing at Henkel. Ken delivered an insightful and engaging workshop during the 10th Edition of Transformational CMO. The Millennium Alliance is a leading technology, business, and educational advisory firm. Focusing primarily on areas such
Tag: digital
What Is Digital Marketing Transformation And Why Your Brand Needs Digital Marketing Transformation
Does your brand need a digital marketing transformation? These days, most brands need a digital presence and outreach plan. A strong online and social media presence is essential to keep your brand top-of-mind with current and potential customers. If your brand is still largely brick-and-mortar, you can benefit from moving
Social Media Marketing | A Digital Summit Keynote By Carlos Gil
Digital Summit Keynote (Seattle, WA) on social media marketing trends to follow. Watch this social media keynote by Carlos Gil, former Sr. Social Media Manager for LinkedIn, learn how to use social media to grow your business and reclaim organic engagement. Learn social media marketing tips and strategies to help
Digital Marketing: The Past, Present And Future! | A Keynote By Shane Barker
Digital strategist and brand and influencer marketing consultant Shane Barker spoke about the history of digital marketing, where it stands today, and the avenues its offers for the future at the ETBrandEquity DigiPlus Conclave. At the recently held ETBrandEquity Digiplus Conclave, the keynote address helmed by digital strategist, and brand
Keynote Address On Digital Retail Transformation By Fernando Machado Global CMO Of Burger King
Fernando Machado, Global Chief Marketing Officer at Burger King, shared great insights to our attendees during the Digital Marketing – Digital Retail Transformation Assembly Gala Dinner at The Fairmont Dallas. The Millennium Alliance is a leading technology, business, and educational advisory firm. Focusing primarily in areas such as business transformation,
Health Care’s Digital Transformation Amid Pandemic: The Challenges And Opportunities Of “New Normal”
“At a roundtable, chief information officers from leading health systems agreed that digital technologies must play an important role in meeting the challenges of the post-pandemic world. Because virtual care is now part of the new normal, health systems must construct a stronger support infrastructure that includes organizational, financial, and
Keynote Address On Digital Marketing Transformation By Steve Robinson Former CMO Of Chic-fil-A
The Retired CMO of Chic-fil-A, Steve, Robinson, delivered the Gala Dinner Keynote Address at The Digital Marketing/Digital Retail Transformation Assembly at The Fairmont Dallas, Tx. He is responsible for the chain’s marketing, advertising, and brand development, and menu development strategies for all Restaurant concepts. He is a member of the
The Role Of Culture In Digital Transformation By Nik Puri – Senior Vice Precedent IT At FedEx
Nik Puri, SVP IT at FedEx keynote speech from GDS Groups Technology Insight Summit. Disruption is nothing new. What’s different today is the speed at which disruption is happening – particularly when it comes to technology which is addressed at our GDS Summits. 72% of Fortune 500 CEOs cite the
What Makes A Brand Digital Durable
What makes a brand last? Knowing the answer is what separates sustainable success from eventual obscurity. Almost every company devotes significant resources to defining their brand. But few ask the equally important question: how to protect it? Historically, brands have risen and fallen in prominence slowly. Look at almost any
Post-Pandemic Digital Strategy – Think Of Employees
When the pandemic hit in March, many companies’ long-term plans and strategies were thrown out the window, as everyone from the frontlines to the C-suite shifted into fire-fighting mode. Many worked around the clock by leveraging remote technology. It’s often been exhausting, as each day seems to bring new challenges