The Role Of Culture In Digital Transformation By Nik Puri – Senior Vice Precedent IT At FedEx

Nik Puri, SVP IT at FedEx keynote speech from GDS Groups Technology Insight Summit. Disruption is nothing new. What’s different today is the speed at which disruption is happening – particularly when it comes to technology which is addressed at our GDS Summits. 72% of Fortune 500 CEOs cite the …

What Makes A Brand Digital Durable

What makes a brand last? Knowing the answer is what separates sustainable success from eventual obscurity. Almost every company devotes significant resources to defining their brand. But few ask the equally important question: how to protect it? Historically, brands have risen and fallen in prominence slowly. Look at almost any …

Post-Pandemic Digital Strategy – Think Of Employees

When the pandemic hit in March, many companies’ long-term plans and strategies were thrown out the window, as everyone from the frontlines to the C-suite shifted into fire-fighting mode. Many worked around the clock by leveraging remote technology. It’s often been exhausting, as each day seems to bring new challenges …

Digital Transformation: Learning Across Industries | A Keynote By Lars Kristian Stråtveit

From shoes to bits – Learning across industries on digital transformation. Lars Kristian Stråtveit, VP Digital Marketing at Telenor speaking at the NG Telecoms Summit. GDS Group is a global events, research and technology services company dedicated to helping clients meet the challenges posed by a fast-moving, disruptive business environment. …

Making Banking More Accessible With Digital Currencies

By definition, blockchain technology cuts out middlemen. In relying on networks of users and collective trust, it reduces the need for centralized networks and data storage. This trait made blockchain-powered currencies popular on shadowy parts of the internet, but it has the potential to do something more revolutionary than obscure …

The Psychology Of Digital Marketing | Keynote

The average consumer is bombarded by as many as 10,000 marketing messages a day. From print and TV commercials, to billboards, brand labels, Facebook and Google ads, signage, emails, mobile ads, and product placement – the volume of messages, touchpoints and channels fighting for attention has never been greater. Network …