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Tag: digital
40 Stats On Digital Transformation And Customer Experience
According to IDC, 85% of enterprise decision-makers say they have a time frame of two years to make significant inroads into digital transformation or they will fall behind their competitors and suffer financially.
Branding vs Marketing: Innovative Solutions In Today’s Digital Marketplace
what is the difference between branding and marketing and which of the two should my company be focusing on? The answer is that they are similar in the sense they are about getting a company noticed, but different implementations of recognition.
Becoming The Masters Of Our Own Digital Destinies
In Facebook CEO Mark Zuckerberg’s recent conversation with Harvard Law School’s Jonathan Zittrain, the two briefly touched on a fascinating idea by Tim Berners-Lee, inventor of the World Wide Web, to build a protocol called Solid.
Digital Transformation’s Missing Link Is Zero Trust
By 2020, 30% of Global 2000 companies will have allocated capital budget equal to at least 10% of revenue to fuel their digital transformation strategies according to IDC.
How To Know Whether Your Company’s Investment In Building A Digital Platform Is On The Right Track
The goal is to ensure the platform’s work delivers a better experience for the people who use the platform – customers, employees and ecosystem partners.
Breaking Down The Six Pillars Of Digital Transformation From The CEO’s Perspective
I firmly believe one of the hot digital transformation trends for 2019 will be CEO’s getting more involved and taking the digital/tech transformation reins of their organizations.
How To Be Team Human In The Digital Future | A Talk By Douglas Rushkoff
Humans are no longer valued for our creativity, says media theorist Douglas Rushkoff — in a world dominated by digital technology, we’re now just valued for our data.
6 Tips To Frame Your Digital Transformation With Enterprise Architecture
Call it digital transformation strategy—call it smart business—enterprise architecture is a method your company can use to organize your IT infrastructure to align with business goals.
Digital Transformation Reveals Limitations of Software Packages and SaaS
Traditional wisdom for companies was “don’t build – buy.” Then, again, as companies undertook digital transformation journeys, the prevailing belief was that the best way to do digital transformation is to get there as fast as possible by buying (not building) many components, using third-party software and SaaS products.