If you have a brick-and-mortar shop, you should have one major priority when it comes to your online presence – showing up in local business searches. It doesn’t matter if someone in Dallas, Texas finds your business online if you’re located in Tampa, Florida. You need the people who live,
Tag: google
How Does Google Work Under The Hood And How To Beat Your Competitors On Google Search
Want to know how to stand out on Google? Many small business owners think it’s as simple as having a well-written ad. It’s not. To beat competitors on Google Search, you need to leverage SEO best practices across three pillars of a strong digital marketing strategy – your website, YouTube
Trillions Of Questions, No Easy Answers: A Movie About How Google Search Works
Like any typical home movie, this one started in a dusty basement with boxes of old footage. Some conversations in 2019, a field trip to a data center, and an unexpected stop at a hardware store later, came together into a story-our story. Like all home movies, there’s a good
AI, LA And The Next Billion Users | A Talk By Vint Cerf At Google Talks
Reddit CTO Chris Slowe engages one of the “Fathers of the Internet,” Vint Cerf, on topics ranging from innovation in LA to connecting the next billion users. Vint Cerf Widely known as a “Father of the Internet,” Cerf is the co-designer of the TCP/IP protocols and the architecture of the
A Chat With Fab Dolan: How Google Markets Google
Google Canada’s head of marketing, Fab Dolan, sits down with Ali Leung, VP of marketing, WW Canada, to discuss key frameworks for marketers – from media-buying strategies to the metrics that matter.
Former Google HR Chief Laszlo Bock Aims To Revolutionize People Management With Humu
Laszlo Bock is one of the most famous heads of Human Resources ever. Part of this is that he lead HR at Google, and he initiated a number of innovative practices, many of which were captured in his book, Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead.
Part of the reason why other HR execs have not become household names is that companies do not think of HR as being as strategic as they should, and therefore the Chief Human Resources Officer is not on an equal footing with the other “chiefs.”
Two and a half years ago, Bock co-founded a company, Humu, that helps CHROs among other executives ensure that teams are as productive and as happy as possible. He has leveraged his experience at Google and GE before that along with the work of prominent academics to develop what Humu refers to as “nudges” or reminders, timed at just the right time to impact behaviors in a positive fashion. Bock describes the genesis of Humu, the technology behind these nudges, and the impact he intends make at companies large and small as a result of Humu. Ultimately, he believes that we are on the cusp of a revolution in human resources akin to the operations and manufacturing revolutions of a century ago.
Google Confirms Android Smartphone Security Backdoor
Google has now confirmed that threat actors did, indeed, manage to compromise Android smartphones with the installation of a backdoor as part of a supply chain attack.
Google’s AutoML And BigQuery ML: The Rise Of One-Click Hyperscale Machine Learning
Google’s approach to enabling one-click creation of state-of-the-art deep learning models can be seen through in its AutoML series of products. Today Google’s AutoML range includes imagery, video, text, translation, and even numeric data.
