What Happens When Machine Learning Goes Wrong? | A Guide To Managing The Risks

“products and services that rely on machine learning – computer programs that constantly absorb new data and adapt their decisions in response – don’t always make ethical or accurate choices. sometimes they cause investment losses, for instance, or biased hiring or car accidents. and as such offerings proliferate across markets, …

Machine Learning Is A Key Component In Managing Mobile Advertising

To quickly choose ads for the right apps, provide attribution for app downloads, provide location based ads, and to identify fraud are all areas in which machine learning’s ability to analyze large volumes of data can have an impact.