Art & Copy | Documentary About Advertising And Inspiration

ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time – people who’ve profoundly impacted our culture, yet are virtually unknown outside their industry. …

The New Reality Facing the Advertising and Marketing Industry | Facebook Keynote By Gary Vaynerchuk

So many big companies out there are spending billions of dollars on TV commercials… even though nobody’s watching them. But here’s the punchline for you: Over the next few years, the biggest companies in the world will finally understand that. And then, they’ll pour their money into Facebook and Instagram …

What Is Indirect Marketing? The Subtle Approach To Sensational Advertising

Want to be successful in today’s competitive marketplace? You’re going to need a lot more than just a great website and logo. While brand assets like your website and product pages are valuable, you’ll also need a reliable way to attract your target audience to your site too. That’s where …

Social Networks for Advertising: Top 10 Reasons

The benefits of social media are nearly endless, but when it comes to social media advertising, social networks are a truly great channel for businesses of all kinds to advertise. Here are the top ten reasons to use social networks for advertising.

Machine Learning Is A Key Component In Managing Mobile Advertising

To quickly choose ads for the right apps, provide attribution for app downloads, provide location based ads, and to identify fraud are all areas in which machine learning’s ability to analyze large volumes of data can have an impact.