What Is A Microsite And Do You Really Need One?

Most businesses today have at least some kind of website. Some brands use their website to sell products and services to customers around the world. Others rely on their online presence to build a powerful reputation for their brand through blogs and articles. There are even sites out there that specifically focus on helping customers figure out how to use a specific service.

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What Are Responsive Logos? Introduction Of Responsive Logos

If a logo is genuinely effective, then your customers will recognise it from virtually any element. That’s where the concept of responsive logo design begins. The idea of using simplified logos for different context predates the age of smartphones and responsive websites. Nike has frequently used the “Just Do It” tagline and swoosh interchangeably, without making their mark seem as though it’s missing something.

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Data-Driven HR: The Pitfalls Of People Analytics

Today’s HR teams potentially have access to huge amounts of data, and this can bring great rewards for those who use that data intelligently. But, data also brings its own unique challenges. Therefore, before implementing any data-driven HR approach, it’s important to consider the potential pitfalls that surround employee-related data, particularly when it comes to their personal data.

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Saving The World One Algorithm At A Time – The Age Of Artificial Intelligence | Documentary

Many say that human beings have destroyed our planet. Because of this these people are endeavoring to save it through the help of artificial intelligence. Famine, animal extinction, and war may all be preventable one day with the help of technology.

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Website Audit – What, When, Why And How

The problem is that many businesses assume online presence is a “set it and forget it” concept. They spend the money on getting their website designed and hosted, then kick back and wait for the traffic to roll in. Unfortunately, few things in life are that simple, and as times continue to change, there are countless reasons why your website might need an upgrade.

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Artificial Intelligence Platforms – Navigating the New Landscape

Nearly two years ago, Seattle Sport Sciences, a company that provides data to soccer club executives, coaches, trainers and players to improve training, made a hard turn into artificial intelligence. It began developing a system that tracks ball physics and player movements from video feeds. To build it, the company needed to label millions of video frames to teach computer algorithms what to look for. It started out by hiring a small team to sit in front of computer screens, identifying players and balls on each frame. But it quickly realized that it needed a software platform in order to scale. Soon, its expensive data science team was spending most of its time building a platform to handle massive amounts of data.

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RSA Conference 2020 – Five Interesting Takeaways

Passwordless authentication, endpoint security, cloud-native SIEM platforms, and new API-based data security technologies were the most interesting tech developments, while keynotes focusing on election security, industrial control systems’ vulnerabilities and the persistent threat of state-sponsored ransomware dominated panel discussion.

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What Is Brand Photography And How To Use Photography To Build Your Brand

Brand photography will include everything from the pictures on your marketing materials, to the images on your product pages, and even your staff headshots. Done correctly, bespoke photography can complement your brand identity, and enhance recognition to the point where people recognise you based on just the visual elements of a picture.

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How To Prove Return On Investment From Artificial Intelligence

Your use of AI is probably succeeding in countless ways; however, AI has the potential to fail you, and in a big way: by sealing down the fate of your business and career. In fact, you might not even be able to prove that AI is driving you or your stakeholders to profit at all. Failures in the world of AI today can be small or enormous. Take for example IBM’s “Watson for Oncology.” The initiative had to be cancelled after $62 million in spending lead to unsafe treatment recommendations.

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