Starbucks Chases Amazon Into The Cloud With Investment In Tech Startup Brightloom

Since Starbucks said late Monday that it will license its in-house digital technology to startup Brightloom, which sells cloud-based software to the restaurant industry, Brightloom CEO Adam Brotman has been busy fielding requests from restaurants, including major national chains. They asked “when they can potentially be our customers,” Brotman said

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How To Stay Ahead Of Evolving, Unpredictable Digital Platforms

All of the most valuable firms in the world today are platforms, starting with Apple, Microsoft, Google, and Amazon. But platforms do not evolve in predictable ways, and there is a lot that managers and entrepreneurs can learn about past, present, and future platform strategies. To shed light on the

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Unlock The Value In Improved Cybersecurity Protection

The threat, cost and complexity of cybercrime continues to rise, keeping it on the agenda of the C-suite despite the efforts and investments made to date. According to Accenture research, the average cost of cybercrime was up 11% last year across all industries, to $13 million per year. Since financial

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What Blockchain Executives Think About The Uproar Around Facebook’s Libra

On the week of July 15, 2019, Facebook met in front of a US congressional committee to discuss the tech giant’s ambitious plans of creating a global digital currency named Libra. At the hearing, US congressional staff probed Libra executives as well as notable cryptocurrency experts on the project’s intentions

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Systematically Pre-Empting Cybersecurity Threats And Damages

At BCG, we created a methodology for determining hidden cyber vulnerabilities. This cyber methodology is called STACHT (pronounced “stacked”), which stands for “system theoretic analysis of cyber hazards and threats.” When you adopt this methodology, you can identify hidden cybersecurity vulnerabilities using a six-step method. The methodology depends upon two

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Artificial Intelligence: The Future Of Cybersecurity

61% of enterprises say they cannot detect breach attempts today without the use of AI technologies. 48% say their budgets for AI in cybersecurity will increase by an average of 29% in Fiscal Year (FY) 2020. Breach attempts are proliferating with Cisco reporting that in 2018, they blocked seven trillion

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Why An Emoji Is Worth A Thousand Words In Customer Service

As customer service has moved at a rapid pace toward digital channels in place of the telephone, consumers are using more than just words to express their compliments and complaints. More and more, they are using emojis – just as if they were texting to a friend. Digital customer service

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Nuances Of Aadhaar: India’s Digital Identity, Identification System And ID

As reports are emerging of personal data associated with Aadhaar ID being sold in alternate markets for as little as 500 Indian Rupees, are we witnessing the weaponization of identity becoming a reality? IntroductionIdentity, identification systems, and ID are evolving. As seen across nations, there is an intense effort going

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5 Content Marketing Tips To Help You Connect With Your Audience

If you’re looking to revive your content strategy or get your next big campaign off the ground, industry inspiration can help take your ideas from point A to point B. I recently attended Skyword’s Forward Conference in Boston, where content managers and marketing leaders came together to discuss their challenges

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