The Spy In Your Phone: Because Every System Can Be Hacked – Detail Story About How Pegasus Works

In mid-2020, a mobile phone belonging to an Al Jazeera Arabic investigative team was hacked. Over the next few months, reporter Tamer Almisshal and the Canadian research group Citizen Lab investigated Pegasus, the sophisticated spyware used. Pegasus is manufactured by an Israeli technology company called the NSO Group and is

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4 Key Customer Experience Metrics Every Brands Should Be Aware Of

Most businesses around the world are being forced to take a hard look at their budgets, thanks to the coronavirus pandemic. The smart ones, however, have realized that increasing spend on things like customer experience could be highly valuable in keeping their businesses afloat during this tenuous business climate. Even

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12 Steps Every Business Should Take For Digital Transformation

“Digital transformation” has become a mantra for many businesses. Many success stories underline how impactful digital transformation can be. However, the reports may leave out critical details regarding the preliminary steps a company needs to take and the internal issues that need to be resolved first.

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6 Customer Experience Trends Every Company Must Get Ready

Companies who bring many of these customer service trends to life are the ones who are going to be successful. Nike is one of those companies. They invested in a value-added app that helps customers track their runs. At the same time, the app provides value to the customer, it’s providing information about customers to Nike. So, after a certain amount of miles run, the app might suggest to the customer it’s time for a new pair of Nikes. Through augmented reality, the customer can point the app to their foot and try on different styles. Then, it’s able to size your foot perfectly, and you can place the order and get your new trainers in record time. And for those that prefer a tangible experience, you can touch, feel, and smell their products in their flagship stores.

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