To open Millennium’s Transformation CMO Assembly, Eve Mayer, CMO at Splash Media moderates a great panel: Evan Jones, CMO at Fender; Bruce Hershey, VP of Marketing at Tailored Brands; Tracy Robertson, VP of Customer Experience at Kimberly Clark; and Fanette Singer, SVP of Marketing at Country Financial to discuss a
Tag: media
Post-Pandemic Social Media Strategy For CMOs
Social media has never been more powerful as a marketing tool. To make the most of it, CMOs and marketing managers must consider how the marketing landscape has changed in the past year – and plan their marketing strategies accordingly for the future. This article makes 10 recommendations (based on
Social Media State Of The Union For Network Marketing By Eric Worre
Eric Worre is the world’s most-watched and most trusted resource for Network Marketing training and support. Since 2009, he has produced over 1,300 free videos for the Network Marketing community on virtually every topic. In 2010, he created Go Pro Recruiting Mastery. An annual generic training event that has grown
Social Media Marketing | A Digital Summit Keynote By Carlos Gil
Digital Summit Keynote (Seattle, WA) on social media marketing trends to follow. Watch this social media keynote by Carlos Gil, former Sr. Social Media Manager for LinkedIn, learn how to use social media to grow your business and reclaim organic engagement. Learn social media marketing tips and strategies to help
How To Get A Grip On Social Media And Reap The Best Rewards For Your Business
Social media is the new way of communicating, connecting, and interacting with your prospective customers. There are over 14 billion active profiles across the top social media networks. Yeah, that’s a huge potential audience for your business. But it’s challenging to manage multiple social media accounts and reel in the
Stand Out On Social Media By Using This Social Media Marketing Strategies
The number of active social media users around the world as of April 2020 is 3.81 billion. That’s why most businesses consider social media a key part of their marketing strategies. In fact, 73% of marketers consider social media marketing effective. With this kind of competition, how can your small
Social Media Or SEO – What’s The Difference & Which Is Right For My Business
Marketing approaches and philosophies have continued to shift over time to remain relevant to the masses. Technology in recent decades has played a vital role in bringing a lot of changes to companies and businesses worldwide, resulting in new viable marketing efforts. From billboards to magazines and from newspapers to
Why Your Brand Voice Needs To Be Consistence On Social Media
In order for a brand to be a brand, it has to be consistent. That’s kind of the whole point of a brand-it’s the thread that holds together all of the different parts of your public and internal representation. Brand has to be more of a constant than a variable,
Importance Of Social Media Tone In Branding
When we think about the word branding, the first thing that pops into our minds are the various logos and color schemes associated with different companies. There is a lot more that goes into creating a powerful brand. Finding the right tone for a brand is just as vital as
What Is Good Social Media Marketing Strategy And How To Build It
In recent years, more and more brands are turning to social media for marketing purposes. Indeed, social media marketing has proven to be very effective towards many goals; lead generation, increasing brand awareness and loyalty, and so forth. However, there are also many pitfalls for the unsuspecting and unprepared. Loose
How To Increase Brand Awareness With Social Media
Brand awareness is crucial if you want your business to stand out in a highly competitive atmosphere. Here’s why: the more people who know about you and your brand, the better your products will sell. One way to boost your brand awareness is by harnessing the power of social media.
How To Optimize Outcome From Your Social Media
During the first two months of the Covid-19 pandemic, enterprise spending on social media increased 74%, from 13% of marketing budgets in February 2020 to 23% in May 2020. This spike, reported in a special Covid-19 edition of The CMO Survey, represents a historic high for social media spending since
